Web Design Blog

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website strategy, industry insights and lessons from the tech trenches

When it comes to your website traffic, you can not afford to turn people away with a broken web page. Utilizing a custom 404 page is a great way to keep them engaged and navigating through your website.
Your website can make or break a customer’s first impression of your business. In this article, we’ll give you an overview of the top website mistakes you can make no matter if you choose to do-it-yourself or hire a professional.
Website pop-ups have gotten a bad rap over the years, however used intelligently this tool can be beneficial to your website marketing efforts. In this article, we’ll explore the good, the bad and the ugly of website pop-ups.
If you have a business website, it’s likely at some point you’ve heard someone mention Google Analytics along the way. We’re going to break down Google Analytics into its simplest form and help you understand the basic metrics so you can understand the success of your website efforts.

Search engine optimization is constantly evolving. Here are 10 things every business website needs to show up in both traditional search results and AI-generated answers.
Search engine optimization is not what it used to be. Here is what has changed, what GEO is and what your business needs to do to stay visible online.

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