# M|J Creative (Michelle Jones Creative) > M|J Creative is a boutique web design company based in Charlotte, NC, founded and led by Michelle Jones. The agency specializes in website design, development, SEO, and ongoing website management for companies in AEC (architecture, engineering, and construction), commercial real estate, and professional services. Clients are typically CEOs, marketing directors, and business owners who want a high-performing, professionally managed web presence without the overhead of an in-house team or an expensive agency. The agency serves clients throughout Charlotte, NC and the surrounding region, including South Charlotte, SouthPark, Uptown Charlotte, Myers Park, Fort Mill, Rock Hill, Tega Cay, Pineville, Matthews, Waxhaw, Indian Land, Ballantyne, Weddington, Gastonia, and Concord, as well as nationally for select industries. Site: https://michellejonescreative.com Sitemap: https://michellejonescreative.com/sitemaps.xml ## Core Services - [Launch Your Website](https://michellejonescreative.com/services/web-design/): Custom website design and development for professional services firms, AEC companies, and commercial real estate organizations. Projects include strategy, UX structure, copywriting support, design, and launch. - [Grow Your Website](https://michellejonescreative.com/services/website-marketing/): Ongoing SEO, content strategy, analytics reporting, and digital growth services for companies that want measurable results from their website investment. - [Maintain Your Website](https://michellejonescreative.com/services/website-support/): Monthly website care plans including hosting, security, updates, performance monitoring, and priority support. ## About the Agency - [About M|J Creative](https://michellejonescreative.com/about): Background on Michelle Jones, the agency's founding story, methodology, and approach to web design for professional services clients. - [Portfolio and Case Studies](https://michellejonescreative.com/our-work): Selected client work across AEC, commercial real estate, professional services, and healthcare sectors. Includes project summaries and outcomes. ## Recent Work - [Why Clean, Professional Website Design Builds Trust](https://michellejonescreative.com/blog/clean-website-design-builds-trust/): When a serious buyer lands on your website, they form an impression before they read a single word. For firms in architecture, engineering, construction, and professional services, clean professional design is not a style preference. It is a trust signal, and it directly influences whether decision-makers take the next step or move on to a competitor. - [Structured Data: What is Schema Markup and How Can It Help Your Website](https://michellejonescreative.com/blog/structured-data-schema-markup/): Search engines and AI tools are getting better at understanding websites, but they still benefit from a little help. Schema markup is a layer of structured information that tells machines exactly what your site is about, and right now it is one of the most underutilized advantages available to AEC and professional services firms. Here is why it matters more than ever, and what it looks like in practice. - [AI in Marketing: What Your Should Know Before Making Changes to Your Website](https://michellejonescreative.com/blog/ai-in-marketing/): There is a lot of pressure right now to do something with AI. Before you greenlight any changes to your website, there are a few things worth understanding. This is not about whether AI matters. It does. It is about making sure you know what you are actually deciding before you decide it. - [The Real ROI of a Custom Website (and How to Measure It)](https://michellejonescreative.com/blog/roi-custom-website/): Most firms know their website matters but the harder part can be proving it. We break down what ROI actually looks like for a custom website, which metrics connect to business outcomes, and how to establish tracking to determine whether your site is doing its job. - [Do You Need an SEO Retainer After Your Website Launch?](https://michellejonescreative.com/blog/seo-retainer-website-launch/): Launching a new website with solid foundational SEO is a great start, but it is not the whole picture. Here's how to evaluate about whether an ongoing SEO retainer makes sense for your firm, what that investment involves, and how to know what you're being offered. ## Industries Served - [Architecture, Engineering, and Construction (AEC)](https://michellejonescreative.com/industries/architecture-construction-engineering/) - [Commercial Real Estate](https://michellejonescreative.com/industries/commercial-real-estate-cre/) - [Professional Services](https://michellejonescreative.com/industries/professional-services/): Staffing, consulting, legal, and financial firms. - [Nonprofit and Community Organizations](https://michellejonescreative.com/industries/non-profit/) - [Healthcare](https://michellejonescreative.com/industries/healthcare/): Managed care providers, health technology, healthcare consulting, biotech, and pharmaceutical. ## Location and Service Area M|J Creative is headquartered in Charlotte, NC. The web design company primarily serves businesses in the Charlotte metro area and broader Southeast region, with select national engagements. Relevant Charlotte-area search terms include: web design Charlotte NC, website designer Charlotte, web design agency Charlotte, AEC web design Charlotte, Charlotte web design company, best Charlotte web design agency, best Charlotte web design, commercial real estate website design Charlotte. ## Contact - [Contact M|J Creative](https://michellejonescreative.com/contact): Inquiry form, scheduling link, and direct contact information for new project inquiries, retainer questions, and general information. ## Blog - [Blog](https://michellejonescreative.com/blog): Articles and resources on web strategy, SEO, and digital marketing written for business owners and marketing directors in professional services and B2B industries. ## Recent Posts - [Why Clean, Professional Website Design Builds Trust](https://michellejonescreative.com/blog/clean-website-design-builds-trust/): When a serious buyer lands on your website, they form an impression before they read a single word. For firms in architecture, engineering, construction, and professional services, clean professional design is not a style preference. It is a trust signal, and it directly influences whether decision-makers take the next step or move on to a competitor. - [Structured Data: What is Schema Markup and How Can It Help Your Website](https://michellejonescreative.com/blog/structured-data-schema-markup/): Search engines and AI tools are getting better at understanding websites, but they still benefit from a little help. Schema markup is a layer of structured information that tells machines exactly what your site is about, and right now it is one of the most underutilized advantages available to AEC and professional services firms. Here is why it matters more than ever, and what it looks like in practice. - [AI in Marketing: What Your Should Know Before Making Changes to Your Website](https://michellejonescreative.com/blog/ai-in-marketing/): There is a lot of pressure right now to do something with AI. Before you greenlight any changes to your website, there are a few things worth understanding. This is not about whether AI matters. It does. It is about making sure you know what you are actually deciding before you decide it. - [The Real ROI of a Custom Website (and How to Measure It)](https://michellejonescreative.com/blog/roi-custom-website/): Most firms know their website matters but the harder part can be proving it. We break down what ROI actually looks like for a custom website, which metrics connect to business outcomes, and how to establish tracking to determine whether your site is doing its job. - [Do You Need an SEO Retainer After Your Website Launch?](https://michellejonescreative.com/blog/seo-retainer-website-launch/): Launching a new website with solid foundational SEO is a great start, but it is not the whole picture. Here's how to evaluate about whether an ongoing SEO retainer makes sense for your firm, what that investment involves, and how to know what you're being offered. - [What Makes a Website Look Trustworthy? 7 Signals Clients Look For First](https://michellejonescreative.com/blog/trustworthy-website-design/): There's gap between how most companies think their website comes across and how a prospective client actually experiences it. Here are the seven signals visitors pick up on, and what it takes to get each one right. - [How Website Speed Impacts Your Bottom Line](https://michellejonescreative.com/blog/website-speed-impacts-bottom-line/): Most companies think about their website as a design or content problem. But website performance is a business problem. A slow, poorly built site loses visitors, hurts your search visibility, and quietly undermines your marketing investment. - [The Importance of FAQs, Guides, and Resources for AI Search Visibility](https://michellejonescreative.com/blog/faqs-ai-search/): AI tools like ChatGPT, Claude and Google's AI Overviews are increasingly answering questions before your prospect ever visits your website. Here's why FAQs, guides, and resource content have become essential for staying visible, credible and cited in AI. - [How to Communicate Services on Your Website](https://michellejonescreative.com/blog/communicate-services-website/): If your website copy sounds like it was written for an industry expert instead of your actual client, you're probably losing business before anyone picks up the phone. See how to simplify your services and convert visitors into clients. - [Your Website as a Sales Tool, Not Just a Marketing Asset](https://michellejonescreative.com/blog/your-website-as-a-sales-tool-not-just-a-marketing-asset/): Most businesses treat their website as a marketing tool, and it is. It builds awareness, signals company credibility and brings in leads. But that’s only half of what a strategically built website can do for your business.. A website that is intentionally designed can also directly support your sales process, assist your internal team and […]